frequently asked questions


As you can imagine (or as you may have found on your own), understanding the best way to produce merch can be super confusing. Lucky for you, we’ve got it all figured out. Here are some tips and tricks to get the most out of your Booth & Stager experience. We’ll help you along the way. 

We’ll break this into 3 sections to make it easy to work through. 

The 2 types of orders you can place through Booth & Stager

The different types of products you’ll be able to choose from

The things you’ll need to know to get the best artwork possible.

Merch Orders

You have two options for merch orders at Booth & Stager. There are pros and cons to both, of course, so the final decision is up to you. We’ll break it down for you here so you can pick what’s best for you.

Print One

With Print One, we create your merchandise, and we set that availability on your virtual Booth. That’s it. There are no upfront costs, and you won’t need to sit around with a box of unsold merchandise in your house. All orders are pre-created, and visible on your page, but they’re not actually produced until your fan places an order. The order is placed, the product is made, and the product is sent to the customer. 

As you can imagine, it’s a little more work for printing on-demand. That work, however, is on us - not you. Because of that, each shirt is a little more expensive for the customer, so you’ll make a little less per item. But again, if up front costs are difficult for you right now, this option might be for you.

Print Some

If up front costs aren’t so scary to you right now, and you’re looking to make more per item, then Print Some might be your best option. When you print in bulk, there’s more of an upfront cost (obvi), but the cost-per-item is lower. That means you’ll make more from each sale.

If you choose this option, you can buy a large order, and we’ll keep inventory of it at your Booth. We’ll still handle shipping and maintenance of your products, so you won’t have to worry about all that. Your customers will know how many you have left, and they will know if stock is running low. And we’ll let you know when it’s about time to place another order. 

Product Selection

As you start thinking about the types of products you might want to sell at your Booth, it can be a little overwhelming. Check out our options below. If you have any requests for products you don’t see here, don’t hesitate to reach out. We’ll see if we can make it work!



Tank tops

Long sleeve shirts





Face masks

Tote bags

Phone cases

Home Goodies

Coffee mugs



Just as there are multiple products to choose from, it’s also important to know what type of product you’ll end up with. For example, hats can be printed with an image, or can be embroidered with an image. Same with T-Shirts. 

Obviously the type of image you submit will vary based on the method of “print” for your merchandise. For information on choosing the best type of image for merch item, click here. 

Artwork Selection

Choosing your artwork is going to be a fun process, and we can’t wait to see what you come up with. But for us to ensure you get the highest quality end-product, you’ll need to make sure the artist gives you the proper type of design/artwork. We break down the specifications needed for artwork below to help you on your journey.


Long story short, the larger and higher quality your image, the better for print. If you go too small, you’ll lose out on resolution, and your image will look blurry. We don’t want that. For the best images, submit your artwork with:

Max 200 MB

Print File Formats: JPEG or PNG

Embroidery File Formats: EPS or PNG

DPI (dots per inch) - At least 150, no more than 300

If the item is smaller, like a mug or a phone case, you’ll want a higher print file resolution so you can see the detail on a smaller object

Color file: sRGB

You’ll want to make sure the colors you’re seeing on your screen are the same when they go to print


For the best (and easiest) process, here are some things to consider when choosing your artwork. Following these best practices will minimize the hiccups along the way to getting your merchandise made quickly and correctly the first time.

Avoid too many partially-transparent parts to your artwork. Transparency doesn’t always work well with printing, so the more solid colors you use, the better. Also, keep in mind that the color of the shirt/cup/etc will be the color of the “background” on your final product.

We want you to create your merchandise to best represent you and your brand. Booth & Stager, however, will not tolerate any hate speech, harmful imagery, or otherwise illegal imagery. This is a happy place. Let’s keep it that way.

Be flexible on your design, where possible. We know you have a vision for what your merch looks like, and we want to give you what you want as close as possible. Know that we’ll do our best to work with you, but at the end of the day, you might have to make a couple tweaks to get the best end-product.

Legal Stuff

We know, we know. This stuff is boring. But it’s important. Make sure when you are working with designers, or stock photos, or artists, that you’re very clear on the reasons for the art request. There is a difference, with many designers, between having something designed for fun, and having something designed for commercial use. It could even be a price difference in commission for some artists. 

Do your research, and ensure the artwork you’re using is ALLOWED to be used for merchandise, products, commercial and resale, etc. Here are the really serious terms and conditions for this stuff, but in a nutshell:

You’re responsible for handling your own licensing and copyrights for your artwork you submit. That will not be on Booth & Stager if an artist is upset at usage for their designs.